Develop, Nurture, and Inspire.

PeKe Labs is pioneering a new era of gesture-based interaction through Body Motion Tracking™, a technology that turns precise anatomical movement into intuitive control.

We partnered with the founding team to develop a full brand identity, including strategy, messaging, visual direction, and digital assets. The brand reflects a balance between potential and kinetic energy, expressing both stability and movement.

Our work included a motion-driven logo system, precision-based color palette, intuitive iconography, and photographic styling that supports the brand’s seamless, body-first technology. The result is a brand that feels effortless, powerful, and ready to move.